How Can Aker Solutions Company Grow Through Products and Customers?

How can Aker Solutions expand customers by scaling low-carbon platforms?

Aker Solutions' shift to low-carbon infrastructure is backed by a 72 billion NOK order backlog entering 2025, signaling customer trust. Rising offshore wind and CCUS demand in 2025-2026 makes its standardized green products a clear growth lever. Aker Solutions Business Model Canvas

Aker Solutions can grow by productizing engineering into repeatable platforms for offshore wind and CCUS, reducing delivery time and winning new customers amid strong 2025 project pipelines.

The next wave of demand for Aker Solutions could come from offshore wind and carbon capture and storage (CCS), plus brownfield electrification for existing oil and gas assets; these areas combine policy support, large capital projects, and near-term tender pipelines.

Offshore wind and CCS as the core growth opportunity

Offshore wind (high-voltage converter platforms) and CCS represent the clearest growth pockets in 2025-2026, driven by strong project pipelines and government mandates. Aker Solutions growth strategy that leverages engineering and platform delivery gives a clear path to capture large EPC (engineering, procurement, construction) contract value.

Geographic and segment expansion potential

Expansion into the US East Coast and the UK offshore wind markets offers scale; Norwegian Continental Shelf remains cash-generative while brownfield electrification for North Sea assets grows. Targeting industrial CCS adjacent sectors-cement and waste-to-energy-adds markets beyond oil and gas.

Product and service upside: HVDC platforms and CCS EPC

High-voltage direct current (HVDC) converter platforms and turnkey CCS solutions can materially expand revenue per customer; digital monitoring and brownfield electrification services add recurring service income. Product development focused on modular platforms shortens delivery and lowers LCOE (levelized cost of energy) for clients.

Most credible near-term growth driver

Brownfield electrification and offshore wind platform wins look most realistic in 2025-2026 given tender timing and existing capabilities; CCS follows with projected market CAGR >15% through 2026 and strong Northern Europe positioning. This aligns with Aker Solutions customer acquisition moves and portfolio diversification goals.

Customer Acquisition of Aker Solutions Company

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Aker Solutions is building standardized, modular product lines and large-capacity offshore platforms to convert engineering capability into repeatable revenue and broader market share. Key moves include modular carbon capture units, HVDC converter platforms for offshore wind, and OneSubsea Subsea 2.0 standardization to shorten lead times and lower costs.

Expansion into Mid-size Industrial and Deep-water Renewables

Aker Solutions growth strategy targets mid-sized industrial CO2 emitters and deep-water offshore wind developers to expand addressable markets beyond bespoke oil and gas projects. The company is pursuing geographic push into Europe and North America and channel expansion through turnkey project delivery and product sales.

Product and Service Innovation: Modular Carbon Capture and HVDC Platforms

Aker Solutions product development centers on standardizing Just Catch carbon capture modular units to lower capital and technical entry barriers for smaller industrial customers, while delivering massive HVDC converter platforms for long-distance power export from deep-water wind farms.

Technology and Capability Build-Out: Subsea 2.0 and Digital Services

OneSubsea's Subsea 2.0 (standardized, modular subsea systems) reduces project lead times by up to 25 percent and cuts lifecycle costs; digital monitoring and prefabrication drive faster installation and higher uptime, supporting Aker Solutions customer acquisition and retention.

Partnerships and Joint Ventures to Accelerate Market Entry

OneSubsea joint venture and project-level alliances for HVDC and wind balance technical risk and speed market deployment; strategic OEM and EPC partners enable faster scale-up and open cross-selling into maintenance and digital services.

Investment and Execution: Capital Allocation and Rollout

Capital is prioritized to modular product lines and factory-standard production; Aker Solutions is reallocating CAPEX from bespoke yards toward modular manufacturing and HVDC platform build capacity, targeting shorter project cycles and predictable margins.

The Most Important Growth Bet: Standardized, Scalable Products

The key bet is moving from bespoke engineering to repeatable products-Just Catch modules, HVDC platforms, and Subsea 2.0-to scale revenue per customer and win mid-market volume. See Leadership and Ownership of Aker Solutions Company for related context: Leadership and Ownership of Aker Solutions Company

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Weakening product-market fit for Aker Solutions can come from collapsed offshore wind economics-high interest rates and supply-chain inflation-plus volatile carbon credit prices or reduced CCS subsidies that delay low-carbon projects and revenue conversion.

Offshore wind sector economics

Developer margins fell in late 2024 and into 2025 as higher financing costs and supply – chain inflation raised levelized costs. Delays or cancellations in offshore projects reduce near-term backlog conversion and hurt Aker Solutions growth strategy and Aker Solutions customer acquisition.

Competition and substitution pressure

Onshore renewables, solar-plus-storage and simpler modular solutions offer lower capital intensity and shorter build times; they can substitute for complex offshore engineering and compress pricing, affecting Aker Solutions product development and pricing power.

Execution and capital allocation risk

High working capital tied to large EPC projects and cost overruns magnify cash strain if margins compress; inadequate capex or delayed investment in modular and digital offerings would slow Aker Solutions market expansion and product portfolio optimization techniques.

Main risk to the 2025-2026 growth story

The clearest risk is sustained weak demand in offshore wind and slower CCS monetization: if project sanctioning stays below the 2022-2023 pipeline levels and carbon prices remain volatile, backlog conversion could drop by 20-30% in 2025, pressuring revenue and ROIC for Aker Solutions.

See supply- and customer-focused implications in Why Customers Choose Aker Solutions Company for context on customer retention and Aker Solutions customer growth case study Why Customers Choose Aker Solutions Company

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The customer-led growth story for Aker Solutions looks strong but mixed: clear momentum into renewables and low-carbon projects offsets margin pressure from high input costs. Execution discipline is critical to convert multi-year order visibility into profitable revenue growth.

Customer-led growth: credible transition into renewable and low-carbon markets

Aker Solutions growth strategy is credible: the firm targets ~33% of 2025/2026 revenue from renewables and low-carbon solutions, backed by a book-to-bill near 1.0 and multi-year contracts in harsh-environment offshore wind and subsea services. The next test is margin recovery in a high-cost supply chain.

• Deep-water oil and gas expertise repurposed for harsh-environment offshore wind provides the strongest growth support and technical differentiation.
• Strategic build-out: scalable Aker Solutions product development and portfolio diversification into low-carbon platforms, digital services to boost customer engagement, and targeted market expansion in Europe and North America.
• Main downside risk: tight book-to-bill and elevated input costs squeeze margins; slower capital deployment into renewables by customers would slow revenue conversion.
• Overall growth judgment for 2025/2026: convincing near-term demand with multi-year order visibility, but outcomes hinge on execution on cost control and Aker Solutions customer acquisition and retention tactics.

Key facts and metrics: 2025 targets aim for one-third revenue from renewables/low-carbon; book-to-bill consistently ~1.0; order backlog providing >12 months of revenue visibility in core segments; margin pressure from higher steel, logistics, and labour costs persisted into early 2025, per industry supply-chain indices and company disclosures.

Actionable levers: accelerate product innovation roadmap for Aker Solutions with cost-effective product development for Aker Solutions to shrink time-to-market; expand partnerships and market entry strategies for renewables to increase revenue per customer; deploy digital services to boost customer lifetime value and improve Aker Solutions customer retention.

Relevant initiatives: integrate Aker Solutions customer segmentation and targeting tactics to prioritise high-value industrial customers, measure ROI of product launches, and apply product portfolio optimization techniques to shift mix toward higher-margin low-carbon services. See the company case context in Customer Profile of Aker Solutions Company.

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